Our commitments

Basically a farmer

At the heart of the farming world for 3 generations. We are committed to sustainable agriculture that respects farmers. Power the Nature created by farmers for farmers

“Created on the family farm

July 2025

Our startup had the honor of pitching its project to France’s leading business media, BFM Business.

A real highlight: defending our vision of sustainable, profitable agriculture for farmers, live at 6 a.m., represents a real achievement for a company born in the fields.

“New idea pioneers

November 2024

France 3 Grand Est devoted a report to the launch of our project, at autumn sowing time.

Even before the specialist press, it was the public broadcasting services that highlighted an approach born in the fields: empirical agricultural research and innovation carried out by two farmers.

“The harvest? Of course they liked it”.

July 2024

It was in the shallow, unfertile loam soils of Moselle, after three generations at the heart of the farming world, that our project was born. After a lifetime devoted to farming, it took off when the cereal collection business came to an end.

This adventure would not be possible without the recognition and support of our loyal customers and farmer friends, whom we would like to thank our warmest thanks. A story of hard work, loyalty and trust, told in images.

“The culmination of a comprehensive scientific validation protocol that lasted four years”.

The effectiveness of our product has been rigorously validated through a comprehensive four-year scientific process of testing, analysis and independent verification.

This protocol came to fruition in June 2024 with the publication of two scientific articles in peer-reviewed international agronomic peer-reviewed international agronomic journals. of interest. Genuine independent recognition of the value of our innovation by the scientific and agricultural community

“Improving the technical and economic profitability of the farm”.

The project was born in a region of France where production is low. The idea was simple: reduce costs while maximizing yields, in order to improve our farm‘s technical and economic profitability .

The Power The Nature project was born with the Fertiroc biostimulant, with the aim ofimproving the agronomic and ecological performance of crops, while boosting farm profitability.

Our convictions, our logo!

Our logo is inspired by Leonardo da Vinci’s Vitruvian Man , a timeless symbol of humanism: “Man at the center of everything, Man at the center of the universe”. We’ve chosen to make a major transformation: man has been replaced by a plant, to represent nature.

Our convictions are clear: we need to give greater importance to the nature. It’s time to change our vision: forget “Man at the center of everything” to consider “nature at the heart of our priorities”.

Sustainable agriculture

The environment is the working tool and the basis of the farmer’s job. We need to produce better, enough and with low impact, in order to preserve natural resources for future generations.

Organic or conventional, we think sustainable agriculture, that is to say agriculture with low environmental impact.

We believe in the current agricultural model.
We seek to improve its ecological impact, without further developing machinery, which mobilizes a lot of resources and increases farmers’ investments and expenses.
We work with natural products to improve the efficiency of inputs, whether synthetic or not, to reduce their use in conventional agriculture, and increase the performance of organic farming.

Technical and economic profitability

We have been farmers and merchants for two generations.
We understand the economic issues and technical constraints faced by farmers.

We believe that the development of sustainable agriculture, which consumes fewer natural resources and emits fewer greenhouse gases, goes hand in hand with technico-economic profitability for farms, in which technological investments would not be favored.

We develop natural, effective solutions, capable of meeting environmental directives, and enabling farmers to find “sustainable technico-economic profitability”.

Power the nature

Our commitments

Agricultural activity, whether organic or conventional, always refers to a biological process carried out by a plant, animal or microbial organism.

The main difference between organic and conventional agriculture is the use of synthetic chemicals in conventional agriculture.

Organic agriculture exploits the natural fertility of the soil by excluding the use of synthetic products. It is based on the respect of the agrosystem and the environment with the help of phytopharmaceutical products of organic and natural origin, but which do not contain synthetic substances, and form a limited choice.

But we must bear in mind that organic farming requires almost 40% more surface area, and therefore 40% more resources, to meet the current needs of a growing population.

The challenge of the ecological transition in agriculture does not lie in switching all conventional crops to organic, any more than it lies in switching farmers to digital technology or new technologies that are highly dependent on natural resources.

We think of “sustainable agriculture”, that is to say, agriculture with low environmental impact that would preserve natural resources, the soil and the organic substance in it.

We are working to change the methods and increase the performance of the current agricultural model, to improve the yields of organic crops, and to naturally improve the efficiency of inputs, whether synthetic or not, to reduce their use in conventional agriculture.

We are moving forward to propose sustainable, efficient and profitable alternatives for farmers in the short term. Without changing equipment or investing massively in new technologies, which would only represent an additional expense that many farmers would find difficult to bear, and additional environmental impacts.

We believe that the next green revolution will be that of sustainable agriculture, based on the current agricultural model, and accompanied by global environmental thinking. We believe that it will be driven by farmers and agricultural players, and not by digital technology or machinery, which must remain economical and relevant.